BUY BUY BABY
Helped write, creative direct, and direct livestreams and posts on Instagram for Buy Buy Baby. The brand has approximately 178,054,329 SKUs of baby gear and they try to help parents navigate everything from diapers to mental health. It was a bit like a newsroom, in that we were creating posts constantly and establishing a dialogue with influencers and customers. It was a thrill to work with Olympic gymnast Shawn Johnson, Decorist, Ugg, and the sustainable dishware company Ahimsa.
